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Louis Vuitton – Invitation Origami

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Louis Vuitton
Origami Invitationfor a new flagship storeopening in Osaka
We’ve been asked to design and produce the invitation card for LV store opening in Osaka.
The starting idea was a paper object designed by us; its shape, expression of perpetual precision and pureness of the origami world, we wanted to meet with our intimate passion for special printing techniques.

Shinsaibashi Plaza bldg 1F 3-12-12 Minami Senba Chuo-ku, Osaka.
THE CAMPAIGN
Trim size: cm 19,5 x 19,5
Open size: cm 27,5 x 27,5
Printed on Fedrigoni Arcoprint Milk gr 85

1. Offset Print (Cool Grey 1U)
2. Transparent Foil
3. Silver Mat Foil
4. Pearl Foil
5. Rainbow Foil
6. Relief
7. Silkscreen Print
8. Die Cut
INSTRUCTION SHEET
THE PRINTING PROCESS
Full Credit

Client: Louis Vuitton
Agency: Ogilvy & Mather – Paris
Creative Director: Christian Reuilly
Art Director: Soumaya El Bahri
Technical director/Print Manager: Leila ElBlida
Art Buyer: Laurence Nahmias

Project Manager: Federico Padovani
PaperObject Designed by:
Federico Galvani
Instruction Sheet Illustration by: Andrea Manzati
Editing Making Of: Donna Summer Samantha Di Prospero
Nice Hands: Chiara Menna

Print Management: Riccardo Zambelli and Barbara Boni
The Crazy Craftsmanship Experience in Printing Process by:
- STUDIO FASOLI for managing all production steps
- GRAPHICART (Michele Adami) for Offset Printing
- TIPOGRAFIA ECONOMICA (Ricky e Mattia Pattaro) for dry debossing
- EUROIMMAGINE (Giulio Zangrandi, Francesca e Federico) for silk printing
- LA CARTOTECNICA (Fabrizio Sona) for die cutting

We really THANK ALL OF YOU for all the hard work!
Louis Vuitton – Invitation Origami
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Louis Vuitton – Invitation Origami

origami invitation card folded and printed with several combined techniques.

Published:

Creative Fields