The brief requirements were to create a logo Design for London Museum Quarter, as part of my project I chose to rebrand the area as the Kensington Quarter. The logos design is based on the Victorian heritage of South Kensington. Taking its design from the front of the original Crystal Palace that housed The Great Exhibition of 1851 in Hyde Park, and incorporating a version of the Victorian era typeface Clarendon designed by Robert Besley and published in 1845.