Client : Hikma catering (CV. Hikma Mitra Utama)
Year : 2015
Project Scope: Brand Identity & Visual Branding
Sub Scope: Promotional Media
Hikma Catering
HIkma catering merupakan sebuah badan usaha yang bergerak dibidang jasa boga. Hikma Catering telah berdiri lebih dari 10 tahun. Hikma Catering pada awal berdirinyanya merupakan catering yang melayani salah satu kebutuhan siswa/i di sebuah sekolah boarding di daerah Depok, Jawa Barat.
A catering and food service, Hikma Catering already established since year 2000, from their first service is providing lunch for school students to providing Government food services and now expanded to the catering wedding services.
Along with the company's growth, Hikma Catering as mentioned is now have many clients from individual to the government organization. From that problem, Hikma Catering need a strong brand from now to balancing it's growth. Hikma Catering want to re-brand the company as a wedding catering service as main business but not leaving their others services.
The Concept:
During the process, we discovering and develop this company's new main concept: "Hikma catering, an Islamic Wedding Catering" also as a new positioning and differentiation. To create an Islamic catering service is not a gimmick, but this was implemented from the ingredient, preparation process until the serving and the wedding event it self should based on Islamic standard. This is the main mission of Hikma Catering.
The Logo
Stationery
Promotional Media: Brochure
Promotional Media: Booklet
Promotional Media: Goodie Bag
