Sarah Grace Kivett's profile

Clever Cow Milk

Sarah Grace Kivett
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prototype milk milk box carton redesign pacakge tab pull tab recycle cow clever anderson university anderson sarah grace kivett design
prototype milk milk box carton redesign pacakge tab pull tab recycle cow clever anderson university anderson sarah grace kivett design
prototype milk milk box carton redesign pacakge tab pull tab recycle cow clever anderson university anderson sarah grace kivett design
prototype milk milk box carton redesign pacakge tab pull tab recycle cow clever anderson university anderson sarah grace kivett design
prototype milk milk box carton redesign pacakge tab pull tab recycle cow clever anderson university anderson sarah grace kivett design
prototype milk milk box carton redesign pacakge tab pull tab recycle cow clever anderson university anderson sarah grace kivett design
prototype milk milk box carton redesign pacakge tab pull tab recycle cow clever anderson university anderson sarah grace kivett design
prototype milk milk box carton redesign pacakge tab pull tab recycle cow clever anderson university anderson sarah grace kivett design
prototype milk milk box carton redesign pacakge tab pull tab recycle cow clever anderson university anderson sarah grace kivett design
prototype milk milk box carton redesign pacakge tab pull tab recycle cow clever anderson university anderson sarah grace kivett design
prototype milk milk box carton redesign pacakge tab pull tab recycle cow clever anderson university anderson sarah grace kivett design
prototype milk milk box carton redesign pacakge tab pull tab recycle cow clever anderson university anderson sarah grace kivett design
prototype milk milk box carton redesign pacakge tab pull tab recycle cow clever anderson university anderson sarah grace kivett design
CLEVER COW MILK PACKAGING
 
School milk packaging, as it exists today, is a hassle to use. Not only are the cartons difficult to open, but they use an unnecessary amount of material and are hard to recycle. Clever Cow Milk was created to provide a sophisticated, modern, and intelligent solution to the outdated carton.    
 
Based off a simple pillow box shape, the packaging was designed to fit better in shipping containers, flatten when empty for recycling, use less materials to produce, and be easier to open. These design improvements combined to create a smart, functional package that is memorable and accessible across all ages. 
 
Photography
Branding
Custom Dieline
Prototype Production
 
Awarded a Local Student Gold ADDY as well as Best In Show
 
Clever Cow Milk
Published:
Sarah Grace Kivett's profile

Owner

Sarah Grace Kivett's profile
Greenville, SC, USA

Clever Cow Milk

Opportunity: Find an existing package design that is dysfunctional and redesign it.

Published:

Creative Fields

Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives