PAULA SCHER
KCAI Lecture Poster
This poster was created with the intention of formally echoing Paula Scher’s voice through a typographic study. Notable characteristics that Paula Scher demonstrates were reflected while still being true to myself as a designer. Common formal traits within Scher’s diverse body of work often include: Geometric shapes, vibrant colors that bring the piece to life, and long-sleek san serifs with a bold contrast to reflect NY buildings.