BRAND IDENTITY
For 20 somethings
They’re fun, they’re funky and they’re frying up a storm. Can you handle the Clan?
Logo and branding for a new food truck business based around London called The Frying Clan, connoisseurs in alternative deep fried foods. A highly energetic, colourful company overflowing with personality. With an influx of businesses joining the food truck trend, their brand needed to stand out from the crowd. Shouty colours and bold illustrations brought their cheeky, quirky essence to life.
#EYESONTHEFRYS
Student brief