35th Istanbul Film Festival
Movies that leave a mark
How passionate can you be for a movie?
We wanted to find an answer to this question and the answer was not very far.
There were people among us who are in love with movies, forever.
We recognized them by a mark on their body...
We found people with movie tattoos for the advertising campaign of Istanbul Film Festival.
And they showed us their eternal love for movies...
Awards:
Crystal Apple Awards - 5 Crystal Apples, 3 Silver Apples, 1 Bronze Apple
Kırmızı Awards - 1 Kırmızı, 1 Merit
Felis Awards - 5 Felis
TV Campaign (English Subtitle)
Case Study
Outdoor Campaign
Teaser Poster
Promotion Items - Temporary Tattoos
Interview videos for instagram
Photoshoot backstage video
Credits
Client: Istanbul Foundation for Culture and Arts (İKSV)
Agency: TBWA\ISTANBUL
CCO: İlkay Gürpınar
CD: Arkın Kahyaoğlu
Creative Team: Yiğit Karagöz, Bilge Tekin
Account Team: Ceren Kaban, Beste Erener, Tuğçe Asrak
CSO: Toygun Yılmazer
Strategy: Tuğyan Çelik
Strategy Team: Ceren Şehitoğlu, Can Değerli
Production Team: Ceyda Kayaçetin, Ceren Özen, Lerzan Kuzgun
TV: Autonomy
Photography: 212 Studio / Fırat Meriç
Music: Pataküte / Mehmet Güren