Turkish Airways
Brand Identity
Explores a luxe style and uses visual cues, colors and other signifiers to connect the Turkish Airways brand to traditional cultural ideas. Print collateral including a corporate business card as well as a template for cover letters from headquarters were produced. Additionally, livery treatments for entire fleet of aircraft and concepts for trade show space including materials were inspired by the inviting and relaxing onboard environment of Turkish Airways flights.
© Fall 2010. Jessica Hensley. All rights reserved.
Turkish Airways | Brand Identity. Logo.
Turkish Airways | Brand Identity. Logo.
© Fall 2010. Jessica Hensley. All rights reserved.
Turkish Airways | Brand Identity. Business Card, Front.
© Fall 2010. Jessica Hensley. All rights reserved.
Turkish Airways | Brand Identity. Business Card, Back.
Turkish Airways | Brand Identity. Business Card, Back.
© Fall 2010. Jessica Hensley. All rights reserved.
Turkish Airways | Brand Identity. Letterhead.
Turkish Airways | Brand Identity. Letterhead.
© Fall 2010. Jessica Hensley. All rights reserved.
Turkish Airways | Brand Identity. Brand Guidelines.
Turkish Airways | Brand Identity. Brand Guidelines.
© Fall 2010. Jessica Hensley. All rights reserved.
Turkish Airways | Brand Identity. Brand Guidelines.
Turkish Airways | Brand Identity. Brand Guidelines.
© Fall 2010. Jessica Hensley. All rights reserved.
Turkish Airways | Brand Identity. Brand Guidelines.
Turkish Airways | Brand Identity. Brand Guidelines.
© Fall 2010. Jessica Hensley. All rights reserved.
Turkish Airways | Brand Identity. Logo Guidelines.
Turkish Airways | Brand Identity. Logo Guidelines.
