Madison Johnson's profile

Yellowstone Trailblazer

This project is an informational, interactive brochure for children in Yellowstone National Park. I developed this brochure based on Massimo Vignelli’s unigrid system, used by the US National Park Service since 1977. 
The front features a large illustration at the top, similar to Vignelli’s original layouts. The illustrations are meant to be an engaging, bright, low-poly design and are inspired by the vivid colors of the natural hot springs in the park. 
Placing important rules and information on the bright illustration ensures that the kids read the information while engaging with the brochure. 
The back of the map features a scavenger hunt-like game that will motivate children to adventure around the park. At each of the five locations featured on the map, the kids will receive a sticker. Once they get each sticker, they can visit any ranger station and get a “Yellowstone Trailblazer” lapel pin.
Yellowstone Trailblazer
Published:

Yellowstone Trailblazer

An informational, interactive brochure for children in Yellowstone National Park.

Published: