SEVEN SINS
Promotional Identity
Brisbane Powerhouse has launched a new stage series named Seven Sins. The venue required promotional content from
the plays which would inspire long term Powerhouse attendees and also garner the interest of potential members.
the plays which would inspire long term Powerhouse attendees and also garner the interest of potential members.
The sin is Pride. The victim is a model, faced with the decision of living a life where her reflection is a mask
of horror or succumbing to death.
of horror or succumbing to death.
The concept aimed to visually translate the shattering of the victims world. This is shown by
the splitting and shifting of visual elements.
the splitting and shifting of visual elements.
The final design encompassed an iPad brochure and marketing material for the Powerhouse website.
