brand developement
Aqua Ultima is another brand of water on already tough and competitive Serbian market. TV commercial was meant to present the purity of the water and refreshment it gives to consumer in a visually striking ad appealing manner. So we took this artistic approach, different from what is normally seen when it comes to bottled water commercials. Reactions were very good, public loved the commercial and water was percepted as a quality product, pure and refreshing, an ideal choice for everyday use.
