Obama Campaign

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This suite of collateral was developed for what began as a simple fundraising event for the underdog candidate from Chicago. It soon blossomed into a full blown campaign that included guerilla style marketing, e-blasts, slogans and eventually, the BBC picked us up. Plus, we raised some cash and basically won North Carolina for Mr. Obama. Ok, that was a bit of a stretch.

I was responsible for overall campaign concept, copywriting, e-blast design, event planning and marketing.