- An experimental campaign developed for Nestlé focused on Honey Cheerios variant -
Art Direction and 2D Visuals development aimed to hero the honey ingredient, as well making clear that what differentiates this from other variants. The client has expressed a desire to really hero the ingredients and make them the key-feature of the experience - honeypots, honey dibblers etc., creating a really strong and appealing visual that is centred on taste and ties in with the brand identity.
Art Direction and 2D Visuals development aimed to hero the honey ingredient, as well making clear that what differentiates this from other variants. The client has expressed a desire to really hero the ingredients and make them the key-feature of the experience - honeypots, honey dibblers etc., creating a really strong and appealing visual that is centred on taste and ties in with the brand identity.
