Following on from the labelling work, we undertook a national advertising campaign to assist in the launch of Harvest's premium range of oils. With good oil being one of the basic necessities of great food, we positioned Harvest Oils for the ‘Perfectionist In The Kitchen’. Where even the tiniest of details matter.

The campaign was implemented through targeted print and digital titles such as Cuisine, NZ House & Garden, Listener, Kiaora, NZ Herald and Stuff.co.nz. In conjunction with our media partners, Carat.

Art Director & Designer: Grayson Davis
Creative Director: Libby Crawford
Agency: Libby&Ben