BRIEF
Brochure and accompanying materials for a road movie series at the British Film Institute.
- Student project -
APPROACH
The brochure unfolds into an A2 poster. All road movies share the same notion that the hero (i.e. the man in the poster) goes on a journey - both literally and metaphorically.
PROCESS
A photo composite of a man and mountains were used to create the vector scene. Various colour options were considered and the final chosen for best drawing attention to the man.
[Tap/click below if animation does not play]
An accompanying tablet/desktop site and pair of event tickets were developed along the same theme. The animation below demonstrates the site's interactivity.
[Tap/click below if animation does not play]