Most Angolans still buy at warehouses, traditional Cash & Carries where they pay and receive at the counter. AngoAlissar has almost a hundred of these traditional wharehouses across Angola, in places where more modern supermarkets have not reached yet. They asked us to refresh their branding with "very very simple ideas that can be done in the remote provinces. And has to be blue". It also had to preserve the recognition the brand already achieved, so we simplified their logo and came up with color tiles that enhance the brand recognition. We are now developing an extensive work to modernise the visual and shopping experience in all their warehouses, from Word templates for the employees can build posters in the shops to walls decorations.