Id Tour is the students trip for several German design studios, art schools and museums organized by the University of Arts in Poznan.
Visual identification is based on vivid futuristic colors symbolizing the future in the design, and distributed elements drawn from graphic programs (such as markers, ruler), and maps and travel plans (arrows, destination points). Graphic elements are geometrical to highlight the relationship between mathematics, technology and design, and also rationalism in the design.
Logotype
The main element of the visual identification is guide for the trip participants (with maps, travel plan and information about the visited places).
In the form, despite the exact mathematical divisions, the effect of dispersion reflects a nature of trip - multiplicity of places, different ways of approach to design encountered during the trip, as well as the multiplicity of designers intentions. Loose (but geometric) form depicts the nature of trip, which frames are not strongly defined.
In the form, despite the exact mathematical divisions, the effect of dispersion reflects a nature of trip - multiplicity of places, different ways of approach to design encountered during the trip, as well as the multiplicity of designers intentions. Loose (but geometric) form depicts the nature of trip, which frames are not strongly defined.
Buttons
Bag
