Vera Aerov's profile

Old Navy | Color Cosmetics Launch

Vera Aerov
•
Old Navy
Beauty Bar | Color Cosmetics Launch
The parameters set for the Old Navy Cosmetics Launch indicated a target audience of teenagers and young adults between the ages of sixteen and twenty five.  My trip to London, Amsterdam and Stockholm resulted in a collection of promotional materials for clubs, lounges and music venues, as well as of various objects featuring popular art and icons. These materials served as inspiration for this new hip product line.
Version 1, "Feminine"
package packaging design brand brand identity print launch cosmetics beauty vera aerov veraaerov san francisco gap inc. gap inc gap the gap old navy redesign re-design
package packaging design brand brand identity print launch cosmetics beauty vera aerov veraaerov san francisco gap inc. gap inc gap the gap old navy redesign re-design
package packaging design brand brand identity print launch cosmetics beauty vera aerov veraaerov san francisco gap inc. gap inc gap the gap old navy redesign re-design
package packaging design brand brand identity print launch cosmetics beauty vera aerov veraaerov san francisco gap inc. gap inc gap the gap old navy redesign re-design
package packaging design brand brand identity print launch cosmetics beauty vera aerov veraaerov san francisco gap inc. gap inc gap the gap old navy redesign re-design
Version 2, "Hip"
package packaging design brand brand identity print launch cosmetics beauty vera aerov veraaerov san francisco gap inc. gap inc gap the gap old navy redesign re-design
package packaging design brand brand identity print launch cosmetics beauty vera aerov veraaerov san francisco gap inc. gap inc gap the gap old navy redesign re-design
package packaging design brand brand identity print launch cosmetics beauty vera aerov veraaerov san francisco gap inc. gap inc gap the gap old navy redesign re-design
package packaging design brand brand identity print launch cosmetics beauty vera aerov veraaerov san francisco gap inc. gap inc gap the gap old navy redesign re-design
package packaging design brand brand identity print launch cosmetics beauty vera aerov veraaerov san francisco gap inc. gap inc gap the gap old navy redesign re-design
Presentation
package packaging design brand brand identity print launch cosmetics beauty vera aerov veraaerov san francisco gap inc. gap inc gap the gap old navy redesign re-design
package packaging design brand brand identity print launch cosmetics beauty vera aerov veraaerov san francisco gap inc. gap inc gap the gap old navy redesign re-design
Preliminary Studies
package packaging design brand brand identity print launch cosmetics beauty vera aerov veraaerov san francisco gap inc. gap inc gap the gap old navy redesign re-design
package packaging design brand brand identity print launch cosmetics beauty vera aerov veraaerov san francisco gap inc. gap inc gap the gap old navy redesign re-design
package packaging design brand brand identity print launch cosmetics beauty vera aerov veraaerov san francisco gap inc. gap inc gap the gap old navy redesign re-design
package packaging design brand brand identity print launch cosmetics beauty vera aerov veraaerov san francisco gap inc. gap inc gap the gap old navy redesign re-design
package packaging design brand brand identity print launch cosmetics beauty vera aerov veraaerov san francisco gap inc. gap inc gap the gap old navy redesign re-design
package packaging design brand brand identity print launch cosmetics beauty vera aerov veraaerov san francisco gap inc. gap inc gap the gap old navy redesign re-design
package packaging design brand brand identity print launch cosmetics beauty vera aerov veraaerov san francisco gap inc. gap inc gap the gap old navy redesign re-design
Inspiration
package packaging design brand brand identity print launch cosmetics beauty vera aerov veraaerov san francisco gap inc. gap inc gap the gap old navy redesign re-design
package packaging design brand brand identity print launch cosmetics beauty vera aerov veraaerov san francisco gap inc. gap inc gap the gap old navy redesign re-design
package packaging design brand brand identity print launch cosmetics beauty vera aerov veraaerov san francisco gap inc. gap inc gap the gap old navy redesign re-design
Old Navy | Color Cosmetics Launch
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Vera Aerov's profile

Owner

Vera Aerov's profile
Miami, FL, USA

Old Navy | Color Cosmetics Launch

Responsible for design (taking direction from Art Director and Gap Merchants), illustration, producing comps and production art.

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Creative Fields

Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives