Femme Longboarding Co. is a fictitious company that caters to females in the longboarding community. The company name is derived from the French word, “Femme,” meaning woman. The logo is an inverted triangle (pointed down), which is symbolic of feminine energies.
In addition to the brand, this project includes magazine ads, consumer merchandise, longboard designs, and a website design.
*Photo credit: Longboard Girls Crew*
The photos used on the website and in the ads are barrowed from longboardgirlscrew.com and are strictly for educational/creative purposes