I was integral to numerous generations of design and user research for T-Mobile's Wi-Fi calling mobile app and corresponding wireless router setup experience, for those users replacing a router at the same time. Presented below - in reverse chronological order top to bottom - are a series of representative snapshots which convey design evolution of the app as it spread across platforms, and a couple point in time launched versions of the router UI. This goes all the way back to feature/flip phones.
Note: Designs are shown in reverse chonological order.
Continual re-invention and simplification across many generations of phones, platforms, and associated visual styles.
Roles: Creative Directon, User Research
T-Mobile Wi-Fi Calling UX | Android 4.x
Role: Creative Direction, User Research
Evolution:
- Active visual in dialer when placing a WFC (user data)
- Visual refresh of icons and flows to align with Android 4.x
Evolution:
- WFC settings now under call settings (user data)
- Utilize "peek" notification functionality for WFC alerts (user data)
- WFC settings now under call settings (user data)
- Utilize "peek" notification functionality for WFC alerts (user data)
Evolution:
- Setup now part of OOBE when low signal available (user data)
- Visual refresh of icons and flows to align with Android 4.x (platform driven)
- Setup now part of OOBE when low signal available (user data)
- Visual refresh of icons and flows to align with Android 4.x (platform driven)
T-Mobile Wi-Fi Calling UX | Android 2.x (there was no Android 3.x on handsets)
Role: Creative Direction, User Research
Evolution:
- WFC config is now a dedicated app showing states and current preferences (user data)
- Visual refresh of icons and flows to align with Android 2.x (platform driven)
- WFC config is now a dedicated app showing states and current preferences (user data)
- Visual refresh of icons and flows to align with Android 2.x (platform driven)
Evolution:
- WFC was tied to specific price plans so clear visual indications of usage (i.e. free calls) were added to call log and in call screen. (user data, TMO req's)
- Visual refresh of icons and flows to align with Android 2.x (platform driven)
- WFC was tied to specific price plans so clear visual indications of usage (i.e. free calls) were added to call log and in call screen. (user data, TMO req's)
- Visual refresh of icons and flows to align with Android 2.x (platform driven)
T-Mobile @ Home Router Setup Flows
In stores, a T-Mobile router was also sold with a simplified UI for any customer who purchased a Wi-Fi calling enabled phone. Router UI was completely user and call center data driven to simplify setup experience and allow easy Wi-Fi calling at home.
Role: Creative Direction, User Research
Evolution:
- Clarified, simplified, and removed extraneous steps to setup router for home and WFC use (user, call center data)
- Clarified, simplified, and removed extraneous steps to setup router for home and WFC use (user, call center data)
- Visual overhaul of UI to align with T-Mobile brand and WFC handset/collateral assets (product reqs)
T-Mobile Shadow | Windows Mobile
Role: Creative Direction, User Research
Wi-Fi Calling Tutorial - elements are user data driven from primary research
Role: Creative Direction, User Research
Early Wi-Fi Calling Designs
Includes first gen flip phone UI, UX, and iconography
Role: Creative Direction, User Research
