Client: Twizzlers Black Licorice flavor
Tagline: Not For Everyone
Idea: Some people love it, some people hate it, some love to hate it. Black Licorice is best enjoyed by those who like it for exactly what it is, the black sheep of the candy world.
Idea: Some people love it, some people hate it, some love to hate it. Black Licorice is best enjoyed by those who like it for exactly what it is, the black sheep of the candy world.
Commercial
Single Print Ad with Tear-out
Half Page Print Ad
Spread Print Ad
Banner Ad
Art Direction: Anna Sasser, Amity Smith
Copywriting: Kayla Phelan, Brendan McWhirk
Copywriting: Kayla Phelan, Brendan McWhirk
Commercial: Zachary Prengler
Illustrations: Adam Bryant