These are samples of my graphic design work at Grokker, which primarily consists of motion graphic design and promotional asset design. The nature of work at Grokker requires most projects to be done quickly, so, with some exceptions, the focus of my graphic work at Grokker has been simple, scalable work. Other projects, such as our vanity card and fitness graphic design, is more complex and refined.

This vanity card plays after every single Grokker premium video. It was one of my first projects with Grokker. A design firm had created the logo for us and I saw my job as intrepreting the messaging of the logotype and the vision of Grokker as a then-nascent company in motion and sound. The animation represents the transformative effects (part of the definition of the word "grok") of experts and enthusiasts coming together through Grokker. The audio, which I recorded and designed myself, adds a quality of sweetness and lightness. The sound of "grok" and "ker" coming together is actually a kissing sound, while the other sound effects are notes played on my guitar.

I co-designed these graphics with Leslie Canoy, based on my logo treatment for the series. x5 is one of our flagship fitness series and we spent several weeks iterating on our designs to create something that was modern, informative, and had color palette-parity with the talent.

I co-designed this graphics suite for our second summer 2014 fitness release: tone & trim. As the director, producer, and writer of the tone & trim series, I was able to script the videos with this particular graphics treatment in mind. To me, a few highlights of the design are: the visual reinforcement of the female-skewed messaging, cast, and music; the color palette-parity with the talent wardrobe; and the subtle weightedness to the movement in the graphics.

We ran this promo as pre-roll on our videos during our New Year New You promotion of 2013. This project was done on an incredibly brief timeline, about three days between myself and Leslie Canoy, who was the main animator on this project. I animated the pixelated firework effect at the beginning of the video.

These are some graphics, text treatments, and logos I've created as promotional material for Grokker releases.