Barbara Bigi's profile

WWF - Save it for real

 
 
 
 
Animals are everywhere around the web.
More than 90.000 pictures of animals are saved every day, only in Germany. 
The online community definitely seems to love them.
 
How can we push people to use the Internet also to help them?
 
 
 

On Flicker, one of the most clicked images website, we realized an action: 
a special right click on each animal picture.

 
 
 
 
 
 
Right under the "save" button, a "save it for real" button links the user to the WWF website, at its donations page. 
 
 
WWF - Save it for real
Published:

WWF - Save it for real

The online community definitely loves animals. How can we push people to use the Internet also to help them?

Published:

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