The Accu-Chek portfolio offers people with diabetes and healthcare professionals innovative products and impactful solutions for convenient, efficient, and effective diabetes management. It encompasses blood glucose meters, lancing devices, data management systems, and education programs, all of which contribute to an improved medical outcome.

The brand wants to promote its new product, the Instant Glocometer, which is innovative in the realm of diabetes healthcare. Recently, Accu-Chek underwent a visual rebranding. To showcase both the product and the new visual identity, we crafted a video inspired by the iPhone 10 launch, effectively combining visuals and information to engage consumers.