BeautifuLiguria®
Branding
Client
BeautifuLiguria® - Beautiful Liguria is an online travel agency unconventional, with the aim of offering its customers experience off the beaten tourist paths and patterns, making them feel part of the territory and the local people.
Project goals
Beautiful Italian Riviera is a project that comes with a nice blog , which works well to offer tours and packages the agency. But it is found , over time, the need to reach a wider audience more or different. It was felt necessary to establish a connection with the target audience more widely and more tools . The goal is to create a web page integrated into the new identity of the brand Beatiful Liguria, which is proposed as an agency unconventional , flexible , online , which offers services and products are customizable and specific , the result of an extensive research and move from a passion for beauty of an area.
Creative solution
Project created by ambition and passion for their land of the two creators . Beautiful Italian Riviera is an online travel agency unconventional , with the aim of offering its customers experience off the beaten tourist paths and patterns , making them feel part of the area and the local people. This approach , born from the passion of two Ligurian passionate about their land and the desire to share the beauty , results in a lower impact on the environment , people and traditions , than the classic approach turístico .
