We crafted a vibrant typographic logo inspired by Mexican gastronomy, reflecting the gourmet and artisan style of the product highlighting the essence of its culture.
STRATEGY
Branding
Identity redesign
Identity and brand manuals
Branding
Drawing inspiration from the rich tapestry of Mexican gastronomy, we designed a 100% typographic logo that exudes the vibrancy and spirit of our country in a jovial and contemporary manner.
Branding
Each element, from the carefully crafted shapes to the thoughtfully chosen colors, weaves together to showcase the diverse cultural heritage of Mexico. The use of legible capital letters, adorned with square endings, emphasizes the commitment to quality and reinforces the solidity of the brand, making it a true representation of the remarkable experience that awaits the customers.
PROJECT CREDITS
Branding
Mariana Ortega
Art Direction
Elizabeth Contreras
Project Management
Francisco Garza
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