GoUni —
Mobile Design 2018-19
GoUni is an education communication platform. A real time, immersive, digital university experience bridging the gap between student and institution. Understand what needs to be done. Know where to go. Never be unprepared, with proactive features unleashing student potential - eliminating obstacles to academic excellence.
A Scattered Experience
Research was conducted with several university students across different campuses across the country. Students felt that the value for money was not being returned in their educational experience, many of whom had expressed communication with professionals and lecturers could vastly be improved.
Areas of Opportunity
Bridging the gap between Students and teaching staff
Cost effective maintenance, support & custom integrations
Macro-Analytics for the university
Connecting students to facilities/businesses/opportunities around them
Centralising university services into one easy to use platform for students
Competitive Advantage
Local businesses can make money through student discounts
Provide useful key data analytics to improve university experience
University services connected natively in one place without web views
"The digital experience empowered students to manage their university experience"
Bringing a digital experience to higher education gave an insight to universities and provided students with a comfortable operational experience. Students were exposed to managing their course content by viewing reading materials. Student ID's had been a physical experience on campuses, most of the time students were liable for loosing their cards which roughly cost between £10-15. By designing a digital identification card, students can access their emergency campus contacts and open lecture halls (future road map).
Designing module items and course content using cards gave the opportunity to present information clearly with colour coded sections which created a response in the brain to comfortably navigate through the application.
Creating partnerships with businesses who provide discounts exclusively for students were crucial. Designing advertising slots as seen on social media platforms allowed sponsored ads to blend in with the design language of the application. Having discounts were an element in the business model for one revenue stream of income to GoUni.
