Dongsuh 'KANU ON THE TABLE' CAMPAIGN
Yacht produced a teaser video and three types of projection mapping videos (Stick, Capsule, Whole Bean) for the pop-up campaign 'KANU ON THE TABLE' by Dongsuh Foods Corporation.
Through a prior survey, we pinpointed users' coffee preferences, enabling the projection of three distinct story videos tailored to each user's taste onto the table.
Process
Client: KANU
Agency: INNORED
Production: Yacht
Creative Director: Seungyong Noh
Lead Designer: Seungyong Noh, Chanyoung Lee
Motiongraphic Design: Seungyong Noh, Chanyoung Lee, Dain Kim, Juhye Bok, Hyejoon Jeon(Whatever), Eunha Han(Whatever), Sehyun Hong(Studio TDL), Yeju Jeon(Studio TDL), Changhee Choi(Swim)
Hardware: Automatic
Programmer: Jaeyoung Lee
Voice Over: Gong yoo
Sound Design: Sunwoo shawn kim
Agency: INNORED
Production: Yacht
Creative Director: Seungyong Noh
Lead Designer: Seungyong Noh, Chanyoung Lee
Motiongraphic Design: Seungyong Noh, Chanyoung Lee, Dain Kim, Juhye Bok, Hyejoon Jeon(Whatever), Eunha Han(Whatever), Sehyun Hong(Studio TDL), Yeju Jeon(Studio TDL), Changhee Choi(Swim)
Hardware: Automatic
Programmer: Jaeyoung Lee
Voice Over: Gong yoo
Sound Design: Sunwoo shawn kim
Feb | 06