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Casa Vânătorului Visual Identity


Casa Vânătorului
Casa Vânătorului, translating to "The House of the Hunter," stands as the second oldest restaurant in Iași, tracing its origins back to the challenging times of the communist era in 1936. Located in Iași's most beautiful park, Casa Vânătorului attracts almost 3000 customers every day, making it arguably the most successful restaurant in the city. It is a beloved meeting spot for people of all ages, where they can enjoy traditional food, live music, dancing, and socializing.​​​​​​​

After extensive market research, we decided the best way to differentiate is to go back to the roots and position it as a sanctuary for those seeking refuge from the city's hustle and bustle. The process began with creating a symbol that combined a hunting trophy with the letter "V," forming the basis of the graphic identity. The new visual identity, combined with architectural changes to the restaurant, received widespread praise from both client and visitors.


Thank you.

Casa Vânătorului Visual Identity
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Casa Vânătorului Visual Identity

Published: