The task was to develop an infoclip regarding the ITT institute. As I researched about the institute I found it hard to understand briefly what they do from their website. So I thought of producing an infoclip, explaining briefly and in a simple way what is ITT. The first step was to identify the visual features of the institute then apply it in an infoclip.
CONCEPT
My goal was to simply explain briefly what is ITT and for that I started by a short story which some of the audience might relate to. I was inspired by the edgy shape of the ITT logo to create the whole illustration set of this Infoclip. I complemented this style by the roughness of the transitions between each scene.
FINAL OUTCOME
MOOD BOARDS
