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博进体育创立于2023年，致力于为广大运动爱好者提供专业、舒适的运动场地和器材。
博进体育的品牌理念是不同赛道，相同目标。每个人在社会中，在人生中都处在不同的赛道，但目标都是殊途同归，体育运动可以激发出竞争和胜利的本能，提醒人们要拼搏不忘初心。
我们首先选取寓意生长的英文名Booming的缩写大写的B和小写的m作为设计元素，同时植入赛道的风格，加入到英文字体设计中；辅助图形的设计，首先用logo中B的半圆和m的形状分别以排列组合的方式设计辅助图形，另一方面以赛道的形状融合四项主营业务设计了运动icon，使整个品牌的设计感和整体感提升了一个档次。
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Booming Sports was founded in 2023 and is committed to providing professional and comfortable sports venues and equipment for sports enthusiasts.
The brand concept of Booming Sports is different tracks with the same goal. Everyone is on different tracks in society and life, but their goals are the same. Sports can stimulate the instincts of competition and victory, reminding people to strive and never forget their original aspirations.
We first select the abbreviation 'Booming' in uppercase B and lowercase m, which symbolize growth, as design elements, and incorporate the style of the track into the English font design; The design of auxiliary graphics first uses the semicircle of B and the shape of m in the logo to arrange and combine the auxiliary graphics. On the other hand, the shape of the track is integrated into the four main business designs of the sports icon, which enhances the overall design and overall sense of the entire brand to a higher level.
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