"REcreative editorial board member Rose Cronin would like you to design a printed publication to be given out to 16 – 25 year olds during REcreative tours, events and freshers’ fairs. The publication will focus on deciphering art-speak."

 

Art Speak was one of the briefing that I got as an abroad student at Camberwell College of the Arts (University of the Arts London). My collegues and I did not know the quantity of text, we also had a small budget. With this virables, my solution was to concentrate at the folding to mske it the simplest possible. Only two fonts were used: Futura (titles) and Avenir (text). The final shape was a triangle, 10 inches high and 5,5 lengh.