Diego Fernández's profile

Lumina — Brand Identity

Lumina

Lumina is a wellness brand specializing in natural health supplements and vitamins. Its products are expertly formulated to support overall well-being, catering to health-conscious individuals.

Lumina's mission is to empower individuals to lead healthier lives with premium, science-backed supplements. With a dedication to excellence and a commitment to science, Lumina believes in simplifying health and providing a clear path to a healthier life.

Client: Lumina — Year: 2023 — Creative Direction: Diego Fernández



The logo symbolizes nature, leaves, and the flame of a candle—the flame that comes to illuminate your life and guide you.




The main palette draws inspiration from natural, minimalistic, and tranquil colors. In addition to the timeless choice of a classic sans-serif typography, a serif typeface with a strong personality has been selected for titles and display to create a striking contrast and infuse the overall design with an air of sophistication.





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Lumina — Brand Identity
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Lumina — Brand Identity

Lumina is a wellness brand specializing in natural health supplements and vitamins. Its products are expertly formulated to support overall well- Read More

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