Lazmall Sale - “Sale Chính Hãng” is Lazada's biggest mid-month sale.
This time the request is to create a new key visual for the Lazmall Sale campaign it will bring a summer atmosphere but still keeps the main color of the Lazmall is Red.
In paper cut style, I describe the wave and beach activities such as surfing, boating.
It brings a summer atmosphere, dynamic, fun and colorful.
Key visual appeared in Lazada’s app and website for 3 days, adapted to multiple sizes for different channels and affiliates. Other side the key visual also need to change background colors following Catalogue and Hot Theme colors of Lazada.
This time the request is to create a new key visual for the Lazmall Sale campaign it will bring a summer atmosphere but still keeps the main color of the Lazmall is Red.
In paper cut style, I describe the wave and beach activities such as surfing, boating.
It brings a summer atmosphere, dynamic, fun and colorful.
Key visual appeared in Lazada’s app and website for 3 days, adapted to multiple sizes for different channels and affiliates. Other side the key visual also need to change background colors following Catalogue and Hot Theme colors of Lazada.
Design by Trang Nguyen (Cindy Nguyen)
Lazada Viet Nam 2023
Lazada Viet Nam 2023
