Aiden Lee's profile

Picto-pack for Nurofen

Picto-pack for Nurofen was group project with Jaeyun Jeong at Sungkyunkwan University, Korea. We were redesigning old package's graphics but we would keep the brand identity. This design purpose is non-verbal communication to customers in over the word, because Reckitt Benckiser(UK) are sailing Nurofen more than 15countries. We use some info-graphic icons to deliver the message regarding the efficiency from taken each type of Nurofens rather than describe all of information sentences on the package.
Hence, without concerning target local market, this designer of package will keep the coherent message to users about types of Nurofen.
All design rights reserved by Aiden Jaeyun Lee and Jaeyeol Jeong.
Do not use this Package design(involved all of images and text) to your commercial using.
Picto-pack for Nurofen
Published:

Picto-pack for Nurofen

This work is about redesigning package graphic. We were researching non-verbal communication to improve usability of this package.

Published: