Client : Galley Restaurants
Brief : Creating a food hall brand that sincerely and lovely communicate with food gourmets and public. These brand should be designed for expandable locations.
What We Did? : Developed a brand strategy that sub-brands can easily create internal existence under the galley roof but also every visitors can feel galley brand and ecosystem. “We carry taste” & “ Gourmet Journey” mottos create that sense with the branded products and items with every visible area. We seeded the Galley’s journey and architectural heritage to brand’s dna and visuals. Created a colourful atmosphere in visuals but also created a Black&White concept to help highlight the sub brands in the roof of Galley.
Result : Galley created foodie community around the globe, now it is serving in Dubai with active engagement in public.
Services : Brand Strategy, Brand Development, Brand Identity, Visual Design, Web Design & Development, Communication Strategy, Social Media , Brand Launch , Campaign Design.
