Bronze Winner - Young Ones - The One Club for Creativity
THE CHALLENGE
Tech accessories are a billion-dollar business at Verizon, but everyone knows Verizon for wireless plans and phones, and no one thinks about Verizon as a place to get mobile and home tech accessories.
THE BIG TRUTH
When we look for the simplest and fastest way to buy accessories, we always think of Amazon, which delivers within 24 hours. But in reality, in the USA there is a Verizon store every 15 minutes: Thanks to its presence on the territory, it is the fastest way to get
accessories
CREATIVE SOLUTION
Turning Amazon's delivery veichle license plates into cupon codes to receive discount for buy high-tech accessories from Verizon at the one of its many stores.
- Credits -
Jacopo Santilli - Art director
Alessia Plazzotta - Art Director
Matthias Maiello - Art Director
Alessandro Marchetto - Art Director
Davide Bellomia - Copywriter
Jacopo Santilli - IED
jacopo.santilli@ied.edu - jacopo.santilli.art@gmail.com
