Karla Brekke's profile

TEA Patient Guide

TEA Patient Guide

The Erythromelalgia Association (TEA) is an nonprofit organization that provides educational and networking services, raises awareness of erythromelalgia (EM), and helps fund research into this rare disorder. 

In 2016, I was employed to design the EM Patient's Guide that was published by TEA. The book covers all aspects of EM: symptoms, diagnosis, treatment, daily coping tips and more. It is an important resource for anyone with EM, as well as their families and health care providers.

As the art director and designer on this project, we started with initial consultation and concept development. I provided behind-the-scenes support, from acquiring photos to direct mail support, and everything in between. The pronunciation of 'erythromelagia' was added the back cover, along with the definition: a rare disease with painful, red flare-ups primarily affecting hands and feet. It also lists TEA's official website, and their alternative url that's easier to remember and spell: burningfeet.org
Other TEA Print Materials

In addition to the Patient's Guide, I was employed for many years to design regularly-printed newsletters and TEA's annual appeal direct mail campaigns. More recently, TEA has moved away from print media and investing in more cost-effective digital platforms. 

Thanks to TEA board directors and members, who are both capable and willing to volunteer their time, management of email campaigns and other communications themselves is proving to be successful. I have provided TEA with graphics, and offered some hints and tips, to support their DIY efforts. And I remain available to them for any upcoming projects that may require more design and production expertise, or other help that I can provide.
TEA Patient Guide
Published:

Owner

TEA Patient Guide

Published: