The "Practo for Vets" ti is an creative and engaging Ad campaign that uses visual and poetic elements to showcase the need for online veterinary consultation services. Each ad features an image of a pet animal in distress, accompanied by a poem that describes its problem. The final line of the poem encourages pet owners to seek help from a qualified veterinarian through Practo's online platform. Overall, the campaign effectively communicates the benefits of Practo's service in a compelling and memorable way.