After the research stage with all creation premisses and guidelines defined, each product designer developed his own version of the kiosk going for the most important atributes to each. Luckily enough my version was chosen by the client!
In it prevailed the insights and conclusions taken in loco and from the data obtained through the research. Them being the natural flow of people around the Kiosk, normally these points of purchase are located in the middle of indoor spaces of great people circulation. What makes necessary for it to have a front and front, with no back side. The biggest oportunities to atract are close to the corners the first and closer look from the passerby´s point of view. All that allied to the projects requirements of portfolio exhibition, acessibility, easy production, low-cost and changeable between closed and interactive showcases.
In it prevailed the insights and conclusions taken in loco and from the data obtained through the research. Them being the natural flow of people around the Kiosk, normally these points of purchase are located in the middle of indoor spaces of great people circulation. What makes necessary for it to have a front and front, with no back side. The biggest oportunities to atract are close to the corners the first and closer look from the passerby´s point of view. All that allied to the projects requirements of portfolio exhibition, acessibility, easy production, low-cost and changeable between closed and interactive showcases.
Agency | Crama design estratégico
Design coordinator | Daniel Pan
Product design team | Victor Lopes Mascarenhas, Jayme Koatz, Paulo Ferreira
Design coordinator | Daniel Pan
Product design team | Victor Lopes Mascarenhas, Jayme Koatz, Paulo Ferreira
10m² Kiosk in the default configuration.
6m² Kiosk in the default configuration.
Extensive ethnographic research for improvement opportunities and innovation.
Early sketches and customers flow studies.
10m² Kiosk Model exposed Fuori Salone during the Milan Design Week 2014 at Rio+Design.
