Caring is giving life as a gift.
This animation made for the Christmas campaign shows the importance of the Austa team's care and dedication to patients and their families.
The transitions throughout the video provide a connection between the different characters and environments.
Animation techniques such as rig and frame by frame were used in order to create
the expressiveness and feeling that the campaign brought.
Datasheet
Animation Direction: André Gallego and Miguel Sacomano
Motion Design: Daniel Salles and Pedro Diniz
Creative Direction: Estevão Franchini and Nilton Pires
Art Direction: Matheus Henrique Morais Batista Ribeiro
Copywriting: Nicole Demartini Resende
Contact: Kauany Cheren and Letícia Reynaldes Dias
Agency: F&MD
