The magazine will be about family. History, interviews, facts about genealogy, genealogy / research and any other that is relevant to it. The magazine will be released in Norway, the Norwegian and addresses the topic mostly within a Norwegian perspective. But there is also the possibility of articles concerning the subject outside the country. The magazine would be a more commercially magazine aimed against the common man in the street rather than the most interested and are easier to obtain than such magazines as well is all about  family / genealogy