San Luis Obispo, CA
San Luis Obispo, or just SLO, it’s a small and vibrant town on the Central Coast of California. The city (population around 44,000) is home of the Cal Poly State University, Chuck Liddell, Ernie Ball, and it has been referred to as “the happiest city in America” by Oprah Winfrey and the National Geographic book “Thrive” by Dan Buettner. To promote the tourism and business in the area, the City of San Luis Obispo commissioned a 4:30 min web video highlighting the SLO downtown area and outdoor activities. Watch this if you are planning a vacation in California, SLO is conveniently located halfway between Los Angeles and San Francisco, which makes a perfect point to visit along the coastline.
Agency: Level Studios
Client: TBID – City of San Luis Obispo
Account Executive: Ryan Allshouse
Strategy: Doug Klein, Rebecca Jensen
Creative Direction: Craig Nanaumi, Alex Lacerda
Art Direction: Alex Lacerda
Video Production/Editing: Cana Video Production
Cast: Richard Nason, Amber Bollinger
Music: Drew Barefoot
Client: TBID – City of San Luis Obispo
Account Executive: Ryan Allshouse
Strategy: Doug Klein, Rebecca Jensen
Creative Direction: Craig Nanaumi, Alex Lacerda
Art Direction: Alex Lacerda
Video Production/Editing: Cana Video Production
Cast: Richard Nason, Amber Bollinger
Music: Drew Barefoot
