SUN YAN - INSTANT NOODLES
PACKAGING DESIGN REFRESH
Asian style instant noodle packaging adopted to the European design standard.
Unconventionally displayed noodles perfectly reveals its type and style as well as texture and length. The ingredients depicted between the noodles quickly communicate what to expect inside. Chop sticks image creates an allusion to Asian food. Large names and different colour coding helps customer quickly distinguish which taste is his favourite. And graphic icons perfectly explains the properties of the product and the preparation method.
The classic design example that works effectively on the shelf and suites perfect for this product category.
The classic design example that works effectively on the shelf and suites perfect for this product category.
Client - Kauno Grūdai, AB
Services - Packaging Design Refresh
Year - 2022
Year - 2022
Agency - Bold Brands
Head of Design & Design - Vytenis Petrusevičius
Food Design & Graphic Design - Žydrūnas Šlajus
Strategy - Motiejus Gaigalas
Head of Design & Design - Vytenis Petrusevičius
Food Design & Graphic Design - Žydrūnas Šlajus
Strategy - Motiejus Gaigalas