If Converse made pushchairs…
We were asked to imagine what it would look like if Converse launched a pushchair.
Converse’s brand promises surround community, sustainability and creativity. Playing on the knowledge that Converse fans cherish their pairs for years, we thought about how we could create a pushchair that offers the same years of use.
The Converse pushchair is designed for the journey that never stops and can be adapted as a child grows. Once the child is then walking, parents can trade the pushchair in for their first pair of Converse made from their very own pushchair. The rest of the materials can then be recycled and used to make new pushchairs.
We were asked to imagine what it would look like if Converse launched a pushchair.
Converse’s brand promises surround community, sustainability and creativity. Playing on the knowledge that Converse fans cherish their pairs for years, we thought about how we could create a pushchair that offers the same years of use.
The Converse pushchair is designed for the journey that never stops and can be adapted as a child grows. Once the child is then walking, parents can trade the pushchair in for their first pair of Converse made from their very own pushchair. The rest of the materials can then be recycled and used to make new pushchairs.
