A TASK
Create a logo and corporate identity for a modern restaurant,
specializing in a large selection of sushi 🍣
Create a logo and corporate identity for a modern restaurant,
specializing in a large selection of sushi 🍣
THE TARGET AUDIENCE
Young people 18-35 years old.
Young people 18-35 years old.
BRAND EMOTIONS
Youthful, stylish, bold, and strict.
Youthful, stylish, bold, and strict.
THE MISSION OF THE LOGO
is to reflect the values of the brand: modernity, originality, brightness and audacity.
SOLUTION
The sign of the logo is a dragon in which the image of sushi is inscribed.
The sign of the logo is a dragon in which the image of sushi is inscribed.
The image of the dragon symbolizes courage and fearlessness.
Fans of a large selection of sushi will appreciate the assortment of the Black Dragon restaurant.
In general, the sign looks strict and restrained due to the black and red color.
Fans of a large selection of sushi will appreciate the assortment of the Black Dragon restaurant.
In general, the sign looks strict and restrained due to the black and red color.
COLOR PALETTE
The color solution is determined by the main colors of the sushi ingredients:
red-is red salmon, white-is rice, and black-is nuri leaf.
The color solution is determined by the main colors of the sushi ingredients:
red-is red salmon, white-is rice, and black-is nuri leaf.
Red-is the color of energy, the power of life, in many Asian countries, red symbolizes prosperity, happiness and good luck.
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The project was created for the portfolio and is completely free.
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TELEGRAM: +380-63-560-33-79