The wine-making company ARAPRIS
The company was founded in 2005 in the city of Gori, which is the center of the logistics infrastructure of Georgia.
The main advantage of "ARAPRIS" is its own full production cycle, which includes all stages of winemaking, from growing and harvesting grapes to the production and bottling of finished wine.
The main advantage of "ARAPRIS" is its own full production cycle, which includes all stages of winemaking, from growing and harvesting grapes to the production and bottling of finished wine.
Company goals:
- strengthening the position in the market
- product export
Designer goals:
- to develop a memorable brand identity, which will increase client's loyalty and cement the personal brand in the minds of customers
A serif font was chosen for the logo, which tells us about the time and traditions, the letters in the logo are very close to convey hospitality and care.
As corporate colors, deep burgundy and blue were chosen to reflect comfort and richness of taste, as well as light milky to reflect coziness, attention, and hospitality.
As corporate colors, deep burgundy and blue were chosen to reflect comfort and richness of taste, as well as light milky to reflect coziness, attention, and hospitality.
