Difference between Matte Sticker vs Glossy Sticker
As a business, you are always looking for methods that can help you relay information to your customers easily and reduce more and more human-to-human interactions. Apparently, self-explanatory things are more attractive to human minds and people do not have to cross the difficult human-to-human communication barrier. It is intelligent to use various methods such as stickers, signage, posters, and other things to communicate more about your brand, service, or products.
Talking in detail about stickers, in our huge experience as a leading sticker printing software provider, we have found people making some huge mistakes when it comes to selecting the right type of sticker for their brand. Customization gives you an opportunity to cherry-pick services and products as per your needs but it is equally important to map your exact needs to the customization process to achieve product satisfaction.
To understand stickers and labels, you must understand not only the design, customer expectations, and usability but also the entire environment in which the sticker or the label would be placed. You would be required to make some huge decisions concerning shape, size, material, adhesives, colors, messages and so much more. As well as there are different types of finishes to choose from including coated, non-coated, brushed, mirror, or more popularly – matte or glossy.
As a layman, you might think there are only two available options. Choosing the right finish like you choose the other options as per the aesthetics of the place. The decision about choosing the right sticker or labels depends on a line of practical considerations relating to your sticker needs. In this blog, we would be running you through all the considerations and decisions to make the best choice.
Glossy stickers
One of the biggest advantages of going with glossy stickers as they provide good visibility as they are high gloss and shine. They are very good at dragging attention and they are known for catching the eye of the on-goers. If you are looking for some material that can help you in attracting more attention, you must definitely choose glossy stickers. Due to high gloss, they look very exciting, have cool elements, and due to the color pop they look very professional and sophisticated.
Taking aesthetics into consideration, they are good to go with a variety of products and can endure a range of environmental conditions. The glossy stickers have an extra layer of coating for the finish and this gives it a major advantage. We would be discussing the coating and material in depth in the lower section of the blog, so don’t forget to read that.
Matte stickers
Matte stickers or matt stickers have a satin-soft finish, they are natural but they do not shine as they don’t have any gloss finish on them. They look rather minimal and subtle and good to go for the brand that is more into keeping things natural. If you are good at designing, you can really work wonders with matte stickers. Most people feel there isn’t much they can do about the matt stickers but they are wrong. The finished artwork with an intelligent design looks as attractive as a glossy sticker.
Most popular types of sticker and label materials
1. Industrial Vinyl
This is a very suitable material for outdoor labels. It makes of good quality as the vinyl offers 9-11 years of resistance from UV radiation. Also, labels made from these materials are chemical and weather resistant. The material is very flexible which makes it easy to apply to curved surfaces and rivets. They are most commonly used for labeling pipelines, rental equipment, fleet decals, cable tray labels, etc.
2. Polyester
The polyester label comes in various types and shapes. It is a very popular option because it gives a metallic finish. You would love it for its chrome finish and mirror-like reflective qualities. It is very easy to confuse it with stainless steel. This material is also suitable for outdoor and indoor applications. It is ideal for labeling control panels. Mostly they can withstand the harsh environment and thus they are used in the places such as industrial areas because of their durability. They have a good long-lasting adhesive quality.
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