NEEDLE

If the world ends in a few years, we better be happily ready.
NEEDLE is the perfect solution for the end of times, a brand that covers

all your basic apocalyptic needs.
Choose between three options to enjoy the end with just a simple San Pedro cactus.

Liquid spirit . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15 min Drink the cactus water in order to have a real boost for you immune system

Oxygen Bomb. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5 min Connect yourself with the cactus and breathe the oxygen from the plant

Chill ending . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ~ 2 h 30 min If the reality is too painful, have a nice ending with a dose of natural mescaline

⚠︎ Prepare yourself for a strong, dreamy, visual trip and make yourself comfortable.

The trip starts after about one to two hours and the imaginative journey can take about 8 to 15 hours.

NEEDLE is a speculative concept that questions the food agricolture in a future more and more warm and dry. The idea consists on branding a sarcastic survival kit focused on how to use cactus to survive in extreme desperate conditions.

The purpose of the project is to make people start reflect about how global warming will affect our everyday life, especially our food habits. To make this happen the tone of voice will be cynical and sarcastic in order to make this seem as a silly project at first, but a possible and real option afterwards.