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Park & Lake Villas

Multiple Owners
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Advertising art direction brand identity brand positioning campaigns community management content strategy emailing Social Media Content Social media post


With a completely sales strategy, we positioned the villas development on Facebook and emailing campaigns targeted to the Houston, Texas market.

STRATEGY
Social media
Brand positioning
Content strategy and design
Community management
Facebook and Instagram paid campaigns

E-Mailing
Brand positioning
Content strategy and design


Advertising art direction brand identity brand positioning campaigns community management content strategy emailing Social Media Content Social media post



Brand Identity

Social media
Focused on showcasing the amenities and lifestyle of Houston’s Energy Corridor, we positioned the villas’ development on social media. Each month, we created and targeted ads campaigns to new families bringing the brand’s team curated leads to offer the different villas.




Advertising art direction brand identity brand positioning campaigns community management content strategy emailing Social Media Content Social media post
Advertising art direction brand identity brand positioning campaigns community management content strategy emailing Social Media Content Social media post
Advertising art direction brand identity brand positioning campaigns community management content strategy emailing Social Media Content Social media post
Advertising art direction brand identity brand positioning campaigns community management content strategy emailing Social Media Content Social media post
Advertising art direction brand identity brand positioning campaigns community management content strategy emailing Social Media Content Social media post
Advertising art direction brand identity brand positioning campaigns community management content strategy emailing Social Media Content Social media post


E-mailing
We also planned and designed email campaigns as an extension of the content we created for the social media posts as a remarketing strategy.


Advertising art direction brand identity brand positioning campaigns community management content strategy emailing Social Media Content Social media post

PROJECT CREDITS
Social Media Strategy 
Ashley Carrasco
Mariana Ortega

E-Mailing Strategy
Elizabeth Contreras

Project Management
Cesar Carranza

Art Direction
Elizabeth Contreras

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@bykiwiids



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Park & Lake Villas
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